When you work for yourself…
April 14th, 2008 Dina at Wordfeeder.comYou end up with a much bigger appreciation for gifts that arrive by mail.
(I’ll let you know what kind of great business insights I get from Peter Bowerman in a few months!)
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Posted in Business Writing, Copywriting Course, Resource Room | 2 Comments »Copywriting Boot Camp is Back!
August 23rd, 2007 Dina at Wordfeeder.comLast year, we kicked off Web Copy Gone Wild: the First Annual Copywriting Boot Camp from Wordfeeder.com, attracting writers from far and wide who wanted to go “pro” with their ad copywriting skills.
Here’s what last year’s recruits learned…
• Target Audience Analysis: The Keys to Knowing Thy Customer!
• Creative Platform Development - The Foundation of Every Great Ad Campaign
• Tagline Brainstorm Drills - Using Your Own or a Fictitious Client Business!
• Perspective Shift - What You MUST Change in Your Copy if You Plan to Convert Sales
• Strategic Linking and Calls to Action - the Where, How and Why
• Tone Massage - Practice Changing the Tone Without Losing the Meaning
…and much more!
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Posted in Copywriting Course, The Creative, Wordfeeder Copywriting | No Comments »