Does your company have a freelancer database?
June 19th, 2008 Dina at Wordfeeder.comLast month or so, I was invited by my corporate client to be part of their internal database of freelancers. The marketing department already knows me, obviously, but this type of exposure would give the rest of the company access to my contact information in the event they may need a reliable and trustworthy copywriter to help work on projects.
I was flattered to receive the invitation, and thought it was a highly functional way for this company to maximize their outsourcing potential. Let me describe to you how they’ve organized their internal database:
Popularity: 72% [?]
Posted in Brochure Copywriting, Business Management, Business Writing, Catalog Copy, Commercial Writing, Copywriting Samples, Freelance Lifestyle, Marketing Communications, The Copywriting Client, Wordfeeder Copywriting | 1 Comment »7 Easy Steps to Getting Your Copywriting or Design Samples Up on a Website
April 30th, 2008 Dina at Wordfeeder.com
To all the copywriters who send me emails asking for work, let me throw you a bone. The best way to attract interest in your talent is to get a website up. Not just because you should care what I think, but because you should care what anyone who entertains the possibility of hiring you to write their copy thinks. This goes for designers too, although I’ve never met one who was hard up for projects; most have their work cut out for them.
Step 1. Gather those copywriting or design samples.
Ideally, this should be anything that’s been published on behalf of a client - marketing brochures, magazine articles, website copy, flyers, whatever you have. If you’ve got actual clips of the designed pieces, scan and turn them into PDF files or .jpgs. Make sure the files are small enough that they won’t take ten minutes to load or make people’s computers blow up when they click on them.
Popularity: 39% [?]
Posted in Business Management, Copywriting Samples, Small Business Marketing | No Comments »When Exceptional Copywriting Meets Awe-Inspiring Design…
April 28th, 2008 Dina at Wordfeeder.comAs a copywriter, I write marketing communications and brainstorm creative advertising campaigns for a living. I get to work for and with lots of creative and talented people, which is pretty darned cool I have to say.
One of the biggest frustrations a copywriter can experience is when the client decides to go low-budget and hires a cheap designer whose finished product looks like crap in a box.
Thankfully, Jill Balkus-Anderson of Jill Lynn Design is NOT one of those sub-par designers!
Take a look at what Jill did with the copy that I sent her for our mutual client, EP Engineering.
Now that’s a copywriting sample I can truly be proud of.
If you’re looking for clean, professional graphic design, Jill Lynn Design comes with my highest recommendation.
- Dina at Wordfeeder.com Copywriting and Marketing
Popularity: 32% [?]
Posted in Brochure Copywriting, Copywriting Samples, Graphic Design, Postcard Campaign | No Comments »Hooray for Copywriting Clients Who Send Samples
March 10th, 2008 Dina at Wordfeeder.com
Popularity: 20% [?]
Posted in Copywriting Samples, Packaging Copy | 1 Comment »