Copywriting on the Fly

Nike Commercial Featuring Marvin Gaye

August 27th, 2008 Dina at Wordfeeder.com

If this isn’t an emotional trigger, I don’t know what is. Nike, you are the Master.

Popularity: 11% [?]

Posted in Amazing Advertising, In the Spotlight, Marketing Communications | No Comments »

Peter Shankman, Help Us Help You.

March 25th, 2008 Dina at Wordfeeder.com

Every so often, you come across something that you just KNOW should be jumped on so you can ride it out before it gets too big to handle. This post is about just that; and I’m sending a message out to:

1. The Urban Muse
2. My copywriting clients and colleagues
3. Peter Shankman.

Okay, why the The Urban Muse? Because I have to thank this woman for posting about Peter Shankman’s Help a Reporter Mailing List.

Peter Shankman acts as a matching service between reporters on the beat, and experts who can supply them with quotes and stories for the articles they’re writing.

Read the rest of this entry »

Popularity: 19% [?]

Posted in Dina Recommends, Gracias, In the Spotlight, Publicity, Resource Room | 18 Comments »

100 Marketing Secrets

March 18th, 2008 Dina at Wordfeeder.com

I just wanted to call to your attention a compilation that Anita Campbell of Small Business Trends has put together.

It’s her 100 Marketing Secrets downloadable report, contributed by the readers of Small Business Trends, including a panel of hand-picked, well-known names in the industry.

If you want to download the report instantly, click here.

If you prefer to poke around on Anita’s site and blog first, visit http://smallbiztrends.com.

What’s especially nice about this, for me, is that I got to help Anita compile and organize the report, and she has publicly acknowledged this on her blog. What a great feeling, and the gesture really says a lot about Anita’s character.

Another perk to being behind the scenes on a project like this is taking the time to click through to each contributor’s website. I’ve gotten to know some people in the marketing industry who I didn’t know before.

Download Anita Campbell’s 100 Marketing Secrets report!

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Take the Small Business Owner Survey from Wordfeeder.com

Popularity: 22% [?]

Posted in Branding Strategy, Business Management, Gracias, In the Spotlight, Marketing Communications, Resource Room, Small Business Marketing, Social Media | No Comments »