Copywriting on the Fly

Landing Page Tips from Christopher Knight

May 20th, 2008 Dina at Wordfeeder.com

I just opened an email from EzineArticles.com that shares a great list of What Not To Do’s when syndicating articles on the web and then linking them to pages on your personal website.

Some of the bloopers that Chris points out are making me chuckle to myself, as I reflect upon my own article writing and marketing experience and note the many linking faux-pas I made over the years.

Take a read of Chris’s Landing Page WTH’s to see for yourself.

- Dina at Wordfeeder.com Copywriting and Marketing

(Yes, we write articles that you can use to help build your credibility and expertise online! Contact dina@wordfeeder.com for more information).

Popularity: 42% [?]

Posted in Article Marketing, Dina Recommends, Landing Pages, Linking, Recommended Reading, Small Business Marketing | 4 Comments »

How Emotionally Driven Copywriting can Increase Your Bottom Line

December 11th, 2007 Dina at Wordfeeder.com

from Wordfeeder.com Copywriting & Marketing

All of us make purchases – both on and offline – based on our emotional attachment to what we’re buying.

It’s said that we buy things based on our emotions and then rationalize them with logic.

Take the purchase of a vehicle for example. If all we’re concerned about is getting from point A to point B we’d buy the cheapest, most economical car and be done with it. But when we buy vehicles, we’re buying more than transportation. We’re buying something that makes us feel cool, rich, popular, etc.

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Popularity: 29% [?]

Posted in Brochure Copywriting, Copywriting Techniques, Copywriting for the Web, Direct Mail Copywriting, Landing Pages, Sales Letters, Wordfeeder Copywriting | No Comments »